The process to creating an Annual Membership Marketing Plan for your Club does not have to be overwhelming. We are here to provide the tools and tips that you need.
A solid plan allows you to share your specific goals and challenges with your entire team and encourages their help and assistance in the development and execution of the plan. With proper planning, you can ensure that each action step you take is productive and aligns with activities that will help you exceed your goals.
This is a management team effort with the Membership Director as the driving force. Key managers from each department will submit their annual plan of action as it relates to membership. A great annual plan should address three things:
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